Photokina 2018 : Irix sera présent (article anglais)

In less than one month, from the 26th September to the 29th September at the Koelnmesse International Trade Fair and Exhibition Centre in Cologne, Germany, Photokina – the world’s largest trade fair for the photographic and imaging industries – will be taking place. And there was no way that the Irix brand would miss out on this opportunity to meet fans, the photographic community, and to also present some new products!

A full range of Irix lenses and filters will be there waiting for you, all ready to be tested. Now if you’ve never had the chance to see these in action, then you’ll have the perfect opportunity during Photokina.
Although during the show guests will also be able to discover new Irix products such as the longawaited Irix Edge Square Filters system, there will be more surprises to come. We’re going to also show you something totally new, so stay tuned and check the Irix blog & official social media profiles for more information soon!

And what’s more – the Irix team has a brand new competition for you! Every week on our official Irix Facebook profile you’ll be able to win free tickets to Photokina! For more details visit our official Facebook page!
Irix is not just a product: it’s a big family of fans, photographers, ambassadors and more! In cooperation with Irix Photographers and Ambassadors, visitors will be able to experience some unique workshops and presentations. These will include plenty of material as regards photographic techniques, expeditions, experiences, and much more.
Irix guests will be able to meet several talented Irix photographers, such as:

  • Riccardo Mantero (Italy) https://www.instagram.com/riccardo_mantero/ – who will tell us about many of his expeditions and sharing his experiences in using Irix EDGE filters in different photographic situations
  • Vadim Sherbakov (Russia) https://www.instagram.com/madebyvadim/ – a cityscape master. He’ll share his knowledge on how to take magical photos using ultra-wide angle lenses such as the 11mm, basing on techniques he uses in his day to day work
  • Dave McKeegan (UK) https://www.youtube.com/user/Angus513 – a professional photographer and YouTuber who will share his experiences about leading the way when it comes to vlogs about photography
  • Michael Olatunji (UK) https://www.instagram.com/michaelolatunji/ – a young and talented photographer from the UK who will tell us about how to discover new cities and take great cityscape photos based on his travelling experiences.

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Stéphane Desrumaux

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